Picsart

Picsart is a widely-used creative platform (mobile and web) that blends photo editing, design, and generative AI into one unified experience. According to its company profile, it has 150 million monthly active users and supports a robust set of creative workflows: from simple edits and collages to AI-generated artwork and video content.

With its AI toolkit, Picsart lets users:

Generate images from text using a text-to-image AI engine.

Remove backgrounds or objects automatically with 1‑tap AI removers.

Enhance photos using AI-powered upscaling and image enhancers.

Replace objects in images via AI Replace, where you describe what you want instead.

Use an AI Writer to generate text or copy for designs.

Create smart backgrounds from text descriptions, stylize fonts, and generate GIFs or video using AI tools.

Picsart also supports collaboration and brand consistency: on its Pro plan, you can save brand colors and custom fonts, and bulk-edit up to 50 images at once.

Its cloud storage also scales with paid plans.

💰 Pricing Overview

Picsart has several pricing tiers:

Free plan: $0 / month — includes basic photo & video tools, 5 AI credits/week, free templates, and 100 MB cloud storage.

Plus plan: $5 / month (when billed annually) — includes 200 AI credits / month, premium templates, fonts, stickers, millions of stock assets, and 5 GB cloud storage.

Pro plan: $7 / month (when billed annually) — includes 500 AI credits / month, full access to 15+ AI tools (generator, remover, enhancer, video), bulk editing (up to 50 images), brand kit (colors & fonts), and 100 GB cloud storage.

Enterprise: Custom pricing — for teams, includes advanced AI usage, collaboration, and storage.

⭐ Pros & Cons

✅ Pros

Versatile creative tool: Combines traditional editing + AI generation in one app.

Powerful AI features: From image generation and background removal to AI-enhanced filters and replacements.

Generous credit system: Paid plans provide many AI credits, enabling frequent use of AI tools.

Bulk editing: Very useful for creators who process many images at once.

Brand-friendly: Save brand colors and fonts, which helps maintain consistency across designs.

Cross-platform: Works on mobile and web, so you can edit anywhere.

❌ Cons

Credit-based AI use: Credits don’t roll over, so unused credits may be wasted if not used fully.

Performance issues: Some users report the app being laggy or slow when working with complex edits.

Subscription confusion: Many AI features are gated, and some users say they accidentally upgraded or weren’t aware of credit limits.

Limited refund: Free plan is limited; paid plan cancelation or credit refund may vary.

AI results are not always perfect: Some AI-generated effects or removals may require manual touch-up.

🎯 Recommendation

Best for: Social media creators, content marketers, and small businesses who want to make visually striking content combining design and AI effects.

Great for: Users who edit photos and videos frequently and would benefit from AI-powered workflows like background removal or auto-enhance.

Less ideal for: Professionals needing extremely precise image editing (e.g., photographers who rely on Photoshop-level control), or users who don’t want to manage credit-based AI consumption.