
Expandi
Expandi is a cloud-based LinkedIn automation tool designed for scalable, personalized outreach. It helps users run LinkedIn and email campaigns, perform lead generation with smart sequences, and manage replies all in one platform.
Expandi is built for sales teams, agencies, recruiters, and growth professionals who want to automate outreach on LinkedIn while keeping it personalized and safe. It allows you to create highly-targeted lead lists using LinkedIn filters, build multi-step outreach sequences, and send follow-up messages based on how prospects respond.
The tool supports omnichannel outreach: not just LinkedIn messages or connection requests, but also email follow-ups. You can design “smart sequences” that branch depending on lead behavior, such as whether they have accepted a connection, replied, or ignored messages. Expandi also offers auto warm-up, which gradually increases your LinkedIn activity to mimic natural behavior and reduce the risk of getting flagged.
For personalization, Expandi integrates with Hyperise, allowing dynamic images and GIFs in messages — you can even pull in a prospect’s profile picture or company logo to make outreach more engaging. Their global “Smart Inbox” collects replies from all campaigns (LinkedIn + email), and you can export data or integrate via webhooks or API.
Expandi also has strong safety controls: campaign priority management, automatic de-duplication (so you don't message someone twice), and blacklist features to exclude certain profiles.
💰 Pricing Overview
Expandi’s base Business plan costs $99/month per LinkedIn account according to several sources.
They offer a 7-day free trial to test the platform before committing.
For agencies or teams managing multiple LinkedIn accounts, there is a custom “Agency” plan with pricing available by contacting sales.
⭐ Pros & Cons
✅ Pros
Powerful LinkedIn automation with multichannel outreach (LinkedIn + Email).
Smart branching sequences based on prospect behavior for better personalization.
Hyperise integration to add dynamic images or GIFs into outreach — raises engagement.
Built-in global inbox to manage replies and leads in one place.
Safety features: auto warm-up, campaign limits, blacklist, de-duplication.
Flexible roles and permissions — useful for team-based outreach.
❌ Cons
Some users report LinkedIn restrictions or account flagging, even when using “safe” settings.
Learning curve: to use advanced sequences, warm-up, and personalization properly takes time.
Pricey for solo users: $99/month per LinkedIn account can add up.
Requires careful setup of limits and timing to avoid LinkedIn’s automation detection.
🎯 Recommendation
Best for: Sales teams, outreach agencies, or B2B companies that rely heavily on LinkedIn for lead generation and want to scale safely.
Great for: Users who need a sophisticated outreach system that combines LinkedIn and email, and want to personalize at scale using images or GIFs.
Less ideal for: Very small teams or solopreneurs who only need basic LinkedIn messaging — or users uncomfortable with automation risk on LinkedIn.
Reviews
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